Project Information

Bid Title

Chappaqua Performing Arts Center Branding and Website

Issuing Agency

Town of New Castle

Location

New York

Published Date

Apr 17, 2026

Closing Date

May 4, 2026

Government Level

State & Local

Status

Closed

Original Source

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Bid Documents

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Project Description

Bid Title:	Chappaqua Performing Arts Center Branding and Website
Category:	Bids and Request for Proposals (RFPs)
Status:	Open

Description: The Town of New Castle is soliciting quotes for the creation of new branding and a new website for the Chappaqua Performing Arts Center. Proposals must include prevailing wage. Proposals on the above will be received by: Christina Papes, Town Clerk Town Hall, 200 South Greeley Avenue Chappaqua, NY 10514 Proposals must be received by 3:00PM on Monday, May 4, 2026. Start date for the project will be determined once the contractor is selected. This cover letter is to be considered part of the Proposed Specifications. If you have any questions regarding the proposal or would like to schedule a site visit, please contact Rachel Szymanski, (914) 598-7648 or For security reasons, you must enable JavaScript to view this E-mail address. . Publication Date/Time: 4/17/2026 12:00 AM Closing Date/Time: 5/4/2026 3:00 PM Submittal Information: Christina Papes, Town of New Castle Clerk Related Documents: RFP for ChappPAC Brand and Website (PDF)

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April 17, 2026

To Whom It May Concern:

The Town of New Castle is soliciting quotes for the creation of new branding and a new

website for the Chappaqua Performing Arts Center. Proposals must include prevailing

wage.

Proposals on the above will be received by:

Christina Papes, Town Clerk

Town Hall, 200 South Greeley Avenue

Chappaqua, NY 10514

Proposals must be received by 3:00PM on Monday, May 4, 2026. Start date for the

project will be determined once the contractor is selected.

This cover letter is to be considered part of the Proposed Specifications. If you have any

questions regarding the proposal or would like to schedule a site visit, please contact

Rachel Szymanski, (914) 598-7648 or rszymanski@mynewcastleny.gov.

Sincerely,

Robert Deary

Town Administrator

Town of New Castle

Chappaqua Performing Arts Center Branding and Website Scope of Work

Branding Scope of Work

$

Design Process

3 unique concepts including brand identity, application demonstrations/examples, color

palettes

3 rounds of revisions on final concept choice

ADA-compliant design

Primary Logo Deliverables

Full color

One color

Black and white

Horizontal and vertical variations as applicable

File Types: PDF, AI, ESP, JPG, PNG, SVG

Brand Guidelines Deck/Style Guide

Voice: personality, tone, and guiding principles

Typography: all selected fonts for headlines, body text, etc.

Color Palette: defined brand colors with HEX, RGB and CMYK codes

Patterns/Textures: repeating elements or motifs used in the design

Imagery: style guide for photography, illustration and graphic elements

Applications: show the brand in action across toughpoints

Brand Do's and Don'ts

Website Scope of Work

$

Website Design and Development

2-3 sitemap design options with 3 rounds of edits

2 Wireframe options with 1-2 rounds of edits

2 Home Page options with 2-3 rounds of edits

2 Internal Page options with 2-3 rounds of edits

2-3 Mobile layouts with 1-2 rounds of edits

Website Content

Minimal original/custom content for the homepage hero and other website headers

Carefully selected stock photography

All text refined to ensure clarity, cohesion and alignment with brand's voice

Integrated and user friendly Event calendar with Upcoming Events, Month View and

Event Details

Integrated Rental Calendar

Integrated Ticketing Platform

ADA-compliant

Testing

Testing across all devices, platforms, situations

Training

ADA compliance testing

1 initial training session for staff

1 hour long follow-up training session

1 month of support after launch

Support Scope of Work

$

Post Launch Support

1 hour of monthly support

Regular Updates

Troubleshooting of error

Continous monitoring and protection

Automatic Backups

Properly maintainted server and hosting environment

Performance optimization

Priority support response

Hosting on Server

Please provide three branding and website examples of similar clients (arts organizations, performing

arts center, and municipalities)

INSURANCE:

The Contractor who is awarded the contract is required to carry during the continuance of

this contract the following minimum insurance:

MINIMUM INSURANCE REQUIRED BY THE TOWN OF

NEW CASTLE FROM CONTRACTORS

Prior to commencement of any work under this Contract and under this Contract and final

acceptance of the work, the Contractor/Provider shall, at its sole expense, maintain the

following insurance on its own behalf, and furnish to the Owner certificate of insurance

evidencing same and reflecting the effective date of such coverage as follows:

The term “Contractor/Provider” as used in this agreement shall mean and include

Subcontractors of every tier.

1)

Worker's Compensation and Employers Liability Policy, covering operations in

New York State policy limits must equal New York State requirements.

A. To the extent permitted by New York law, the Contractor/Provider waives

all rights of subrogation or similar rights against Town of New Castle, assigns,

officers, employees, volunteers, representatives and agents

2) Commercial General Liability Policy, with limits of no less than $1,000,000 Each

Occurrance/$2,000,000 Aggregate limits for Bodily Injury and Property Damage, and

shall include coverage for:

A. Products/Completed Operations;

B. Independent Contractors;

C. Town of New Castle and their assigns, officers, employees, volunteers,

representatives and agents should be name as an “Additional Insured” on the

policy and the Certificate of Insurance should show this applies to the General

Liability coverage of the certificate;

D. Each insurance policy shall be written on a primary and non-contributing

coverage basis, including any self-insured retentions.

E. To the extent permitted by New York law, the Contractor/Provider waives

all rights of subrogation or similar rights against Town of New Castle, assigns,

officers, employees, volunteers, representatives and agents.

F. Coverage must be on an occurrence form basis.

G. Cross Liability coverage (Commercial General Liability)

H. A labor law exclusion [a/k/a Third Party Action Over exclusion “) shall not

be part of this policy

3) Comprehensive Automobile Policy, with limits no less than $1,000,000 Bodily

Injury and Property Damage liability including coverage for owned, non-owned, and

hired private passenger and commercial vehicles.

4) Umbrella Liability, with limits no less than $5,000,000, including coverage for

General and Automobile Liability.

5) Errors & Omissions, with limits no less than $3,000,000 Per Occurrence and

$3,000,000 Policy Aggregate.

A. If coverage is on a claims made basis coverage must included full prior acts

coverage.

B. To the extent permitted by New York law, the Contractor/Provider waives all

rights of subrogation or similar rights against Town of New Castle, assigns,

officers, employees, volunteers, representatives and agents.

6) Cyber Insurance with limits no less than $2,000,000 Per Occurrence and $2,000,000

Policy Aggregate.

A. If coverage is on a claims made basis coverage must included full prior acts

coverage.

B. To the extent permitted by New York law, the Contractor/Provider waives all

rights of subrogation or similar rights against Town of New Castle, assigns,

officers, employees, volunteers, representatives and agents.

Certificates shall provide that thirty (30) days written notice, by registered mail with

return receipt requested, prior to cancellation or expiration be given to the Town of New

Castle. Policies that lapse and/or expire during term of work shall be recertified and

received by the Town of New Castle no less than thirty (30) days prior to expiration or

cancellation.

The Contractor/Provider shall furnish to Town of New Castle Certificates of Insurance as

evidence of coverage prior to commencement of work and naming Town of New Castle

as an Additional Insured by endorsement without limiting language and acceptable to the

Town.

The cost of furnishing the above insurance shall be borne by the Contractor/Provider,

there will be no direct payment for this work. Cost will be deemed to have been included

in the price bid for all scheduled items.

All policies must not have a per claim deductible that exceeds $25,000.

All carriers listed in the certificates of insurance shall be A.M. Best Rated A VII or better

and be admitted in the State of New York.

Commodity Codes

• NAICS 541430Graphic Design Services
• NAICS 541511Custom Computer Programming Services
• NAICS 541613Marketing Consulting Services

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