Community-Based Social Marketing (CBSM) Consultant Scope of Work

Project Information

Bid Title
Community-Based Social Marketing (CBSM) Consultant Scope of Work
Issuing Agency
City of Thousand Oaks
Location
California
Published Date
Feb 1, 2026
Closing Date
Mar 3, 2026
Government Level
State & Local
Status
Closed
Original Source
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Project Description


Project ID:

Title: Community-Based Social Marketing (CBSM) Consultant Scope of Work

Addenda: 0

Release Date: 1/30/2026

Due Date: 3/3/2026

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Community-Based Social Marketing (CBSM) Consultant Scope of Work
Request for Proposals/Qualifications
Public Works - Sustainability Division
91522 , 91876 , 96153 , 96179
Project ID: 2026-RFPQ-CBSM
Release Date: Friday, January 30, 2026
· Due Date: Tuesday, March 3, 2026 4:00pm
Posted Friday, January 30, 2026 8:00am
All dates & times in Pacific Time
Draft Response No Bid29 days, 22 hours, 52 minutes


Post Information

Posted At:Fri, Jan 30, 2026 8:00 AM
Sealed Bid Process:Yes (Bids Sealed / Pricing Sealed)
Private Bid:No
Overview


Summary

The City seeks professional consulting services from a qualified firm or team with demonstrated expertise in Community-Based Social Marketing (CBSM), behavioral science, or related disciplines to design and implement a comprehensive outreach, research, and engagement strategy. The purpose of this project is to encourage measurable, sustained, and environmentally beneficial behaviors that advance the goals of the City’s Climate and Environmental Action Plan (CEAP) adopted in 2024.


The selected consultant (“Proposer”) will collaborate closely with the City's Sustainability and Strategic Communications and Public Affairs (SCPA) teams to conduct CBSM-based research, develop outreach strategies, create and test targeted messaging, and evaluate outcomes related to residential building electrification and household hazardous waste (HHW) participation. The anticipated project term is 24 to 36 months, subject to funding availability.


This Scope of Work supports multiple CEAP initiatives, including residential building electrification funded through the Clean Power Alliance (CPA) Innovation Grant and HHW outreach. All work related to electrification must comply with CPA grant requirements and reporting obligations. The City reserves the right, in its sole discretion, to cancel this solicitation, reduce the scope of work, or terminate negotiations if funding is reduced, delayed, or withdrawn, without liability to any Proposer.



Background

The City of Thousand Oaks is located in eastern Ventura County and consists of 56 square miles. The City population is approximately 122,000. The City is a general law city operating under the Council/Manager form of government. The City Council is comprised of five members elected through district-based elections, with one member serving as Mayor on an annual basis.



Timeline

Release Project Date:
January 30, 2026
Question Submission Deadline:
February 24, 2026, 12:00am
Proposal Submission Deadline:
March 3, 2026, 4:00pm
Online
City Council to Award Agreement:
April 21, 2026
Execute Agreement:
April 28, 2026
Begin Work:
May 1, 2026
Commodity Codes
  • NAICS 541611Administrative Management and General Management Consulting Services
  • NAICS 541613Marketing Consulting Services
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