Project Information

Bid Title

Rebranding The City of Reno Redevelopment Agency

Issuing Agency

City of Reno

Location

Nevada

Published Date

Jan 6, 2025

Closing Date

Feb 7, 2025

Government Level

State & Local

Status

Closed

Ref. #

RFQ 2025-09

Original Source

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Bid Documents

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Project Description

Rebranding The City of Reno Redevelopment Agency

• Department: Finance
• RFP Number: RFQ 2025-09
• Start Date: 12/23/2024
• Close Date: 02/07/2025 3:00 p.m.

The City of Reno (the “City”) is looking for a creative agency to develop a compelling brand identity for the recently relaunched Reno Redevelopment Agency (the “Agency”). After 15 years of dormancy, the Agency has been reactivated to serve as the predominant leader in placemaking, redevelopment, and public realm improvements within the City and its designated redevelopment areas. This project aims to establish the Agency as a distinct, standalone entity separate from the City while clearly communicating its mission and driving engagement with the community, partners, and potential investors. The new brand identity should enhance awareness, support the Agency’s goals, and position it as a viable and trusted leader driving change and transformation in Reno’s urban core. The selected agency will work collaboratively with the City to deliver a brand strategy, visual identity, messaging framework, and a launch plan that clearly communicates the Agency’s goals, inspires confidence, and encourages participation.

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Commodity Codes

• NAICS 236220Commercial and Institutional Building Construction

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