Public Relations, Marketing, and Advertising

Project Information

Bid Title: Public Relations, Marketing, and Advertising
Issuing Agency: Little Rock School District
Location: Arizona
Published Date: Mar 20, 2026
Closing Date: Apr 7, 2026
Government Level: State & Local
Status: Closed
Ref. #: RFP26-011
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Project Description: Bid Information

Type Request for Proposal

Status Issued

Number RFP26-011 (Public Relations, Marketing, and Advertising)

Issue Date & Time 3/20/2026 07:00:00 AM (CT)

Close Date & Time 4/7/2026 01:30:00 PM (CT)

Question Cut Off Date 4/2/2026 12:00:00 PM (CT)

Notes
The Little Rock School District invites your proposal to implement and coordinate public relations, marketing, and advertising plans for the Little Rock School District (LRSD), guided by the findings from a recent audit and aligned with the goals of the District’s Strategic Plan. The main goal of any resulting contract is to promote LRSD’s brand and programs to enhance student recruitment and retention.

The complete request for proposal documents are available online at https://lrsd.ionwave.net . Interested bidders must register at this site to download forms and submit a proposal electronically. This is the REQUIRED method of submission.

Any questions regarding this RFP are to be submitted in writing via Ion Wave under the questions tab by the deadline, April 2, 2026, 12 pm. All questions received, and the corresponding answers, will be posted publicly for all vendors. No verbal responses will be provided.

ISSUING OFFICE

This solicitation is issued by the Procurement Department, Little Rock School District. The Procurement Department is the sole point of contact between the bidder and the District regarding any contract awarded as a result of this invitation. Questions relating to this invitation should be submitted under the questions tab before the question deadline. Bidders under no circumstances shall contact any other Little Rock School District administrators or staff at any time during this procurement process. Any contact with Little Rock School District administrators or staff could result in your bid being disqualified.

EVALUATION CRITERIA AND AWARD

The contract will be awarded to the contractor who submits the most responsible, responsive offer complying with the instructions specified within. The Owner reserves the right to reject any or all proposals or to waive any formalities or technicalities in any proposal should such be deemed to be in the best interest of the Owner. The proposed costs, fees, or expenses will weigh heavily in the award of any resulting contract but will not necessarily be the determining factor. The District intends to review all written proposals and MAY interview a shorter list of potential candidates for further consideration. The District intends to award a single contract for all products/services. The District will use, but is not limited to, the following criteria in reviewing proposals.

Company Profile

Qualifications

Vendor’s approach to work requirements

References

Fees

TENTATIVE SCHEDULE

The district intends to follow the below schedule; however, this tentative schedule may be altered at any time at the discretion of the Little Rock School District.

03/20/2026 Issue RFP

04/02/2026 Deadline for Questions

04/07/2026 RFP Submission Deadline

04/15/2026 Evaluations complete and interviews if necessary, within this week

04/23/2026 Present to the board

Little Rock School District will be closed for Spring Break from 03/23/2026 to 03/27/2026.

Contact Information

Name Shawnequa Junearick

Address 1800 East 6th Street
Little Rock, AR 72202 USA

Phone 1 (501) 447-2262

Fax

Email shawnequa.junearick@lrsd.org

Bid Documents

Document name Format

Bid Invitation
Acrobat / PDF BINVAVL 9216600

Public Question & Answer
Acrobat / PDF BINVAVL 9216600

Bid Attachments

File Name Description File Size

PURPOSE AND MINIMUM SCOPE OF WORK REQUIREMENTS 3.18.26.docx
PURPOSE AND MINIMUM SCOPE OF WORK REQUIREMENTS 21 KB 342531 7284641

Deliverable Timeline.pdf
DELIVERABLE TIMELINE 173 KB 342531 7286046

Standard_Terms_and_Conditions.docx
STANDARD TERMS AND CONDITIONS 22 KB 342531 5786816

Special Terms and Conditions 08.24.docx
Special Terms and Conditions 08.24 21 KB 342531 6190490

Proposer Assusrance and Disclosure.docx (please login to view this document) PROPOSER ASSURANCE AND DISCLOSURE FORM 15 KB 342531 4929780

REFERENCES.docx (please login to view this document) REFERENCES 13 KB 342531 4660910

LRSD Strategic Plan.pdf
LRSD Strategic Plan 2.99 MB 342531 6620155
Commodity Codes: NAICS 541613Marketing Consulting Services
NAICS 541810Advertising Agencies
NAICS 541820Public Relations Agencies

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Type	Request for Proposal
Status	Issued
Number	RFP26-011 (Public Relations, Marketing, and Advertising)
Issue Date & Time	3/20/2026 07:00:00 AM (CT)
Close Date & Time	4/7/2026 01:30:00 PM (CT)
Question Cut Off Date	4/2/2026 12:00:00 PM (CT)
Notes	The Little Rock School District invites your proposal to implement and coordinate public relations, marketing, and advertising plans for the Little Rock School District (LRSD), guided by the findings from a recent audit and aligned with the goals of the District’s Strategic Plan. The main goal of any resulting contract is to promote LRSD’s brand and programs to enhance student recruitment and retention. The complete request for proposal documents are available online at https://lrsd.ionwave.net . Interested bidders must register at this site to download forms and submit a proposal electronically. This is the REQUIRED method of submission. Any questions regarding this RFP are to be submitted in writing via Ion Wave under the questions tab by the deadline, April 2, 2026, 12 pm. All questions received, and the corresponding answers, will be posted publicly for all vendors. No verbal responses will be provided. ISSUING OFFICE This solicitation is issued by the Procurement Department, Little Rock School District. The Procurement Department is the sole point of contact between the bidder and the District regarding any contract awarded as a result of this invitation. Questions relating to this invitation should be submitted under the questions tab before the question deadline. Bidders under no circumstances shall contact any other Little Rock School District administrators or staff at any time during this procurement process. Any contact with Little Rock School District administrators or staff could result in your bid being disqualified. EVALUATION CRITERIA AND AWARD The contract will be awarded to the contractor who submits the most responsible, responsive offer complying with the instructions specified within. The Owner reserves the right to reject any or all proposals or to waive any formalities or technicalities in any proposal should such be deemed to be in the best interest of the Owner. The proposed costs, fees, or expenses will weigh heavily in the award of any resulting contract but will not necessarily be the determining factor. The District intends to review all written proposals and MAY interview a shorter list of potential candidates for further consideration. The District intends to award a single contract for all products/services. The District will use, but is not limited to, the following criteria in reviewing proposals. Company Profile Qualifications Vendor’s approach to work requirements References Fees TENTATIVE SCHEDULE The district intends to follow the below schedule; however, this tentative schedule may be altered at any time at the discretion of the Little Rock School District. 03/20/2026 Issue RFP 04/02/2026 Deadline for Questions 04/07/2026 RFP Submission Deadline 04/15/2026 Evaluations complete and interviews if necessary, within this week 04/23/2026 Present to the board Little Rock School District will be closed for Spring Break from 03/23/2026 to 03/27/2026.

Name	Shawnequa Junearick
Address	1800 East 6th Street Little Rock, AR 72202 USA
Phone	1 (501) 447-2262
Fax
Email	shawnequa.junearick@lrsd.org

Public Relations, Marketing, and Advertising

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