Project Information

Bid Title

Downtown Site Redevelopment Market Analysis & Feasibility Study

Issuing Agency

Town of Apex

Location

North Carolina

Published Date

Jan 8, 2026

Closing Date

Mar 27, 2026

Government Level

State & Local

Status

Closed

Original Source

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Bid Documents

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Project Description

Bid Title:	Downtown Site Redevelopment Market Analysis & Feasibility Study
Category:	Professional Services
Status:	Open

Description: The Town of Apex is seeking the services of a qualified firm to provide a Market Analysis &Feasibility Study for the redevelopment of a site currently occupied by Fire Station #1 in the heart of downtown Apex, at 210 North Salem Street and a portion of 220 North Salem Street. The redeveloped site will not house an active fire station.  Furthermore, the Town is interested in attracting private sector investment as part of the redevelopment options for the project. The Market Analysis & Feasibility Study will address all options for future use, both public and private, as well as funding, ownership and partnerships. Multiple options should be included in the study. Publication Date/Time: 1/8/2026 3:00 PM Closing Date/Time: 3/27/2026 2:00 PM Contact Person: Joanna Helms, Economic Development Director, 919-372-7461 or Joanna.helms@apexnc.org. Special Requirements: An electronic document of the proposal in pdf format is the only allowable format. For proposals up to 10 MB in size, please email to: Joanna.helms@apexnc.org. For proposals over 10 MB in size, please notify us by email of the availability for download. Upon receipt of your proposal, an email response will be provided. Proposals must be received no later than 2:00 pm on Friday, March 27, 2026, EST to be eligible for consideration. Miscellaneous: Anticipated Timeline RFQ Issued:                         Thursday, January 8, 2026 Question Deadline:                Friday, February 6, 2026 Responses Posted:                Wednesday, February 18, 2026 Proposals Due:                        Friday, March 27, 2026, 2PM EST Firm Interviews/Selection:        Thursday, April 2, 2026 Related Documents: RFQ - Downtown Apex Redevelopment Project (2)

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Economic Development Department

Request for Qualifications

Town of Apex – Downtown Site Redevelopment Market Analysis & Feasibility Study

January 2026

Project Description

The Town of Apex, North Carolina is a committed local government that strives to be a trusted steward

of their resources. The Town facilitates the development of our community, with a focus on creating a

sustainable and livable environment for our residents. Included in our plans and strategies is the

physical infrastructure that help to shape the character of Apex.

The Town of Apex is seeking the services of a qualified firm to provide a Market Analysis & Feasibility

Study for the redevelopment of a site currently occupied by Fire Station #1 in the heart of downtown

Apex, at 210 North Salem Street and a portion of 220 North Salem Street. The redeveloped site will not

house an active fire station. Furthermore, the Town is interested in attracting private sector investment

as part of the redevelopment options for the project. The Market Analysis & Feasibility Study will

address all options for future use, both public and private, as well as funding, ownership and

partnerships. Multiple options should be included in the study.

The purpose of this Request for Qualifications is to identify a consultant with the interest, capacity and

qualifications to perform the Market Analysis & Feasibility Study to assist the Town with refining the

future use and purpose of the property. Exterior and/or interior design concepts should honor the site’s

70+ year history as a fire station.

The Town of Apex owns the physical building and property at 210 and 220 North Salem Street. The site

area to be studied is approximately 1 acre and does not include the parking lot in front of the historic

Depot. As part of the planned redevelopment, the current building is intended to be demolished and

replaced with a new facility. However, the future site should include a “fire presence” of some kind,

such as a museum and/or a fire safety learning center with an interactive educational component.

Current ordinances for the downtown will allow up to a 3- story building, however up to a 4-story

building could be considered. The transformation of this site is an exciting step in an ongoing effort to

reach the goals of the Town’s Downtown Master Plan and Parking Study.

TOWN OF APEX

The Peak of Good Living

PO Box 250 Apex, NC 27502 | (919) 249-3400 | www.apexnc.org

Economic Development Department

General Background

In December 2019, the Apex Town Council unanimously adopted the Downtown Plan. The plan included

a list of Top Ten Projects for the future transformation of downtown.

The #6 recommendation in public priority order was “Re-envision the Fire Station as a civic/mixed used

development.” In November 2024, Apex Town Council supported staff recommendations that Fire

Station #1 operations actually be relocated and absorbed into Fire Station #3 on Hunter Street. Town

Council further supported the concept to redevelop the site with a new use, but envisioned that the

redeveloped site acknowledges the former role the Fire Department has had at this location in some

manner. The acknowledgement should be guided through the study. Options to consider may include,

but are not limited to: public art, the building design, a display or museum with an interactive fire safety

learning center.

Expectations

The Town’s expectations for the Market Analysis & Feasibility Study process for this site can be

summarized as follows:

Engagement-based

The process must include a public engagement approach to ensure the citizens of Apex have the

opportunity to participate. Creative approaches for broad and equitable outreach should be proposed.

The process should include engagement of the public to establish their feedback on the vision and goals

the Town has for the project and to identify and review needs, opportunities, recommendations, and

priorities. Use of the Town’s engagement tools including publicinput.com license, website, and social

media platforms can be assumed.

Action-oriented and Attainable

The process should include recommended processes and policies for ongoing decision-making as well as

specific, achievable actions and strategies for a solution to the redevelopment project. The process must

address any known or potential constraints in development of recommendations that are reasonably

attainable. Recommendations should be reasonable in terms of what can be accomplished both

financially and in the near-term.

User-friendly

All presentations and language should be understandable by a broad audience. A combination of maps,

illustrations, concepts and succinct writing should be used to convey the messaging. Background

information and the process documentation should be limited while maps, illustrations, concepts and

recommendations take the forefront.

Strategic and Innovative

The Market Analysis & Feasibility Study should align with the Town’s strategic plan, Game Plan Apex, to

address, as appropriate, the goals of: A Welcoming Community, Responsible Development, and

Economic Vitality (www.apexnc.org/1321/Strategic-Plan).

TOWN OF APEX

The Peak of Good Living

PO Box 250 Apex, NC 27502 | (919) 249-3400 | www.apexnc.org

Economic Development Department

Services

The purpose of this effort is to prepare a complete Market Analysis & Feasibility Study for the

redevelopment of 210 North Salem Street and a portion of 220 North Salem Street in downtown Apex.

The firm selected shall provide monthly reporting and documentation of effort and will be in regular

coordination with Town staff. Interested firms are encouraged to propose a process that addresses the

expectations outlined. Major tasks in the process are anticipated to include the following:

• Project administration

• Market conditions data collection and analysis

• Summary of existing conditions in downtown Apex

• Recommendations including:

o General size of new structure (square footage and number of floors)

o How this site could best serve identified market needs

o Specific allowable uses and general location of uses

o Acknowledgement of the history of the Fire Department on Salem Street (Ex. Public art,

display, building design, museum or fire safety learning center)

o Specific options on a Public/private partnership structure

• Funding plan

• Citizen engagement

• Process documentation

Deliverables

Interested firms are encouraged to identify and describe recommended project deliverables to address

the expectations set forth. At a minimum, deliverables are anticipated to include:

• Market Analysis & Feasibility Study – in print (10 bound copies) and digital (PDF and editable)

formats. Other formats may be proposed and considered by the Town.

• Web content that the Town can use to update the Town of Apex website.

Schedule

The process should be completed and approved within 6 months of the date of the notice to proceed.

Interested firms should propose a schedule for the services and deliverables to be provided that

addresses milestones and review periods. At a minimum, milestones should include:

• Project kick-off

• Summary of existing market conditions

• Summary of recommendations

• Citizen engagement

• Draft, revised, and final submittal of deliverables

Eligibility

The firm shall furnish proof of valid general liability insurance in the minimum amount of $1,000,000,

commercial automobile liability insurance in the minimum amount of $2,000,000 can be waived if no

driving will be done on behalf of the town. Providing certificates of such insurance naming the Town of

TOWN OF APEX

The Peak of Good Living

PO Box 250 Apex, NC 27502 | (919) 249-3400 | www.apexnc.org

Economic Development Department

Apex as an additional insured by endorsement to the policies is required. Additionally, the firm shall

maintain professional liability insurance in the minimum amount of $1,000,000 and maintain and show

proof of workers’ compensation insurance, and employer’s liability insurance in the minimum amount of

$1,000,000.

Selection Criteria

Proposals will be evaluated and a consultant firm will be selected based on the following criteria:

• 50% - Qualifications and experience of the firm, assigned project personnel, and subconsultants

to perform the type of work required.

• 40% - Project approach that clearly and thoroughly demonstrates a familiarity with the project

and process required.

• 10% - Performance of the firm, assigned project personnel and its subconsultants on similar

and/or previous projects with the Town of Apex. If no experience with Apex, then highlighting

similar experience with other municipalities is relevant.

North Carolina firms qualified to do the work will be given priority consideration. A North Carolina firm

is a firm that maintains an office in North Carolina staffed with an adequate number of employees

judged by the Town to be capable of performing a majority of the work required.

Proposal Content and Format

Proposals are limited to 20 pages, excluding the cover page, if provided. No other pages may be

excluded from the page count. Proposals must be submitted in electronic (pdf) format. Proposals must

be formatted on 8 ½” x 11” paper. Interested firms are encouraged to use succinct writing and

supporting tables or graphics in the proposal submittal. The proposal shall include the following, which

are all included in the 20-page count limit:

• Introductory letter expressing interest in providing the requested professional services, an

acknowledgment of the firm’s eligibility to perform such services (including all subconsultants),

a statement citing any potential conflicts of interest, and contact information including an email

address for the primary point of contact.

• Identification of project personnel and their role in the proposed project, including an

organizational chart, demonstration that assigned staff have availability to undertake the work

required, and tailored resumes or bios of key staff members. Describe relevant work experience,

capabilities, and expertise which qualify the personnel assigned to this project to undertake the

project. Please include any credentials of the staff who will be assigned to the project in the

proposal.

• Understanding of the project and a description of the proposed approach, deliverables, and

schedule of tasks and milestones.

• Identification of similar work performed within the past seven years including points of contact

(name, email, phone number) for references.

Note that, once submitted to the Town, the proposal is a matter of public record.

TOWN OF APEX

The Peak of Good Living

PO Box 250 Apex, NC 27502 | (919) 249-3400 | www.apexnc.org

Economic Development Department

Document Transmittal and Selection Procedures

An electronic document of the proposal in pdf format is the only allowable format. For proposals up to

10 MB in size, please email to: Joanna.helms@apexnc.org.

For proposals over 10 MB in size, please notify us by email of the availability for download.

Upon receipt of your proposal, an email response will be provided.

Proposals must be received no later than 2:00 pm on Friday, March 27, 2026, EST to be eligible for

consideration. Any questions on the request should be directed to Joanna Helms, Economic

Development Director, 919-372-7461 or Joanna.helms@apexnc.org.

The Town of Apex will select the most qualified and responsive firm based on the combined evaluation

of at least three staff members. The Town reserves the right to schedule interviews if needed after

evaluating proposals.

The firm(s) selected will be notified by email. Notification will also be sent by email to firms not

selected.

Anticipated Timeline

RFQ Issued:

Question Deadline:

Responses Posted:

Proposals Due:

Firm Interviews/Selection:

Thursday, January 8, 2026

Friday, February 6, 2026

Wednesday, February 18, 2026

Friday, March 27, 2026, 2PM EST

Thursday, April 2, 2026

TOWN OF APEX

The Peak of Good Living

PO Box 250 Apex, NC 27502 | (919) 249-3400 | www.apexnc.org

Commodity Codes

• NAICS 541330Engineering Services
• NAICS 541611Administrative Management and General Management Consulting Services
• NAICS 541690Other Scientific and Technical Consulting Services
• NAICS 541990All Other Professional, Scientific, and Technical Services

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