Marketing and Advertising Services: Business to Business
Project Information
- Bid Title
- Marketing and Advertising Services: Business to Business
- Issuing Agency
- Dallas/Fort Worth International Airport
- Location
- Texas
- Published Date
- Jan 20, 2025
- Closing Date
- Feb 14, 2025
- Government Level
- State & Local
- Status
- Closed
- Ref. #
- Solicitation No. 1684
- Original Source
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- Project Description
-
Project: Marketing and Advertising Services: Business to BusinessRef. #: Solicitation No. 1684Department: Communications and MarketingType: RFPStatus:OpenOpen Date: Jan 20th 2025, 10:00 AM CSTIntent to Bid Due Date: Feb 14th 2025, 2:00 PM CSTQuestions Due Date: Jan 31st 2025, 2:00 PM CSTClose Date: Feb 14th 2025, 2:00 PM CST
Project Description: General Description: Dallas Fort Worth International Airport Board (Airport) seeks a marketing firm to represent the Airport as its Agency of Record for Creative and Media for its business-to-business (B2B) product and service offerings, which target mainly potential business clients, the general public, and specific industry audiences. The selected firm will assist the Communications and Marketing Department with digital and traditional marketing services for key advertising and marketing programs, with the main objectives of improving the Airport’s brand reputation, assisting with recruiting efforts, contributing to air-service development, and growing both aeronautical and non-aeronautical revenues.
Contract Term: Two (1)-year period with options to renew for Three (3) additional One (1)-year periods. Minority/ Women Business Enterprise (M/WBE) Goal: Goal for this contract is 30%. Applicable Laws: This solicitation is being conducted in accordance with Texas Local Government Code Title 8, Subtitle A, Chapter 252 and/or Government Code 2254, as applicable.
- Commodity Codes
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- NAICS 541613Marketing Consulting Services
- NAICS 541810Advertising Agencies
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