Project Information

Bid Title

REQUEST FOR PROPOSALS for a Branding and Identity Plan for the Village of Brookfield

Issuing Agency

Brookfield village

Location

Illinois

Published Date

Feb 20, 2026

Closing Date

Mar 20, 2026

Government Level

State & Local

Status

Closed

Original Source

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Bid Inquiries

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Bid Documents

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Project Description

REQUEST FOR PROPOSALS for a Branding and Identity Plan for the Village of Brookfield

REQUEST FOR PROPOSALS FOR A BRANDING AND IDENTITY PLAN FOR THE VILLAGE OF BROOKFIELD

The Village of Brookfield is seeking proposals for a Branding and Identity Plan from qualified firms to provide new logos, a tagline, graphics, a uniform color palette, and a master brand with sub-brands. The Village seeks design guidelines that can be utilized through multiple mediums of communication.

The Branding and Identity Plan shall also create three distinct sub-brands for the Village’s business districts: Ogden Avenue, Downtown, and 8 Corners. This project shall provide the Village with a modern brand that uniquely represents Brookfield.

To have your proposal considered, the documents shall be submitted in a sealed envelope plainly marked: Village of Brookfield Branding and Identity Plan

One PDF copy of the Full Proposal shall be emailed to the Communications and Marketing Manager, Bob Uphues at ruphues@brookfieldil.gov.

Proposals shall be received at the Village Manager’s Office, Village of Brookfield, 8820 Brookfield Avenue, Brookfield, Illinois 60513, no later than March 20, 2026 at 3:00 p.m.

Proposals received after the closing time and date are not promised to be considered.

Attachment Preview

W 26TH ST

171

1

28TH ST

BARTLETT AVE

29TH ST

ROACH AVE

31ST ST

GARFIELD AVE

2

JACKSON AVE

HENRIETTA AVE

GRAND BLVD

MONROE AVE

JEFFERSON AVE

LINCOLN AVE

3

BROADWAY

AVE

4

WASHINGTON AVE

GRANT AVE

SHERMAN AVE

5

SHERIDAN AVE

FAIRVIEW AVE

SOUTHVIEW AVE

9

10

BBRUOROLKINFIGETLODNAVAEVE

SOUTHVIEW AVE

11

WINDEMERE AVE

12

OGDEN AVE 34

ROCHESTER AVE

SHIELDS AVE

13

CONGRESS PARK AVE

GERRITSEN AVE

Ehlert

Park

14

SAHLER AVE

PLAINFIELD RD

W 47TH ST

Brookfield

Zoo

ROCKEFELLER AVE

6

Kiwanis

Park

7

8

RIVERVIEW AVE

PARKS, OPEN SPACE,

RECREATION &FACILITIES

Legend

Parks

Open Space / School Yard

Recreational Facilities

Brookfield Zoo

Existing Parks & Recreational Facilities

1 Candy Cane Park

8 Creekside Park

2 Harrison Park

9 Maple North

3 Madlin Park

10 Water Tower

4 S.E. Gross School

11 Maple South

5 Veteran’s Memorial Park 12 Madison Tot Lot

6 Kiwanis Park

13 Recreation House

7 Municipal Building

14 Ehlert Park

Commodity Codes

• NAICS 541430Graphic Design Services
• NAICS 541611Administrative Management and General Management Consulting Services
• NAICS 541613Marketing Consulting Services

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