Athletic Marketing and Media Program

Project Information

Bid Title
Athletic Marketing and Media Program
Issuing Agency
Montgomery County Public Schools
Location
Maryland
Published Date
Dec 2, 2024
Closing Date
Jan 3, 2025
Government Level
State & Local
Status
Closed
Ref. #
9803.1
Original Source
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Bid Documents
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Project Description
Open Solicitation
Bid/RFP Number: 9803.1
Solicitation Title

Athletic Marketing and Media Program

Due Date & Time

01/03/2025 02:00 PM

Contract Type

RFP

Buyer E-mail

Stephanie_J_Dorah@mcpsmd.org

Description

The purpose of this Request For Proposal (RFP) is to secure a firm to manage the marketing and media for the Montgomery County Public Schools (MCPS or The District) interscholastic athletics program, as outlined in the Scope of Services (3.0). The firm will work directly with the central Department of Athletics to manage all aspects of the implementation of this program. The overarching goals of this program are to: • Leverage and organize marketing opportunities to create and provide additional opportunities and programming for student-athletes, coaches, and the interscholastic athletics program • Streamline and utilize media platforms to promote the brand of MCPS Athletics • Fundraise and increase revenue to MCPS Athletics, which will directly serve student-athletes and the program • Provide a comprehensive and transparent marketing and media platform that will enhance the resources available to MCPS Athletics

eMaryland Marketplace link BPM047566
Commodity Codes
  • NAICS 541613Marketing Consulting Services
  • NAICS 541810Advertising Agencies
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