Project Information

Bid Title

ON-CALL TRAFFIC SURVEY CONSULTING SERVICES

Issuing Agency

City of Berkeley

Location

California

Published Date

May 4, 2026

Closing Date

Jun 16, 2026

Government Level

State & Local

Status

Closed

Ref. #

26-11789-C

Original Source

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Project Description

ON-CALL TRAFFIC SURVEY CONSULTING SERVICES

Due Date: Tuesday, June 16, 2026 - 2:00 pm

Attachment Preview

Internal

Finance Department

General Services Division

REQUEST FOR PROPOSALS (RFP)

Specification No. 26-11789-C

FOR

ON-CALL TRAFFIC SURVEY CONSULTING SERVICES

PROPOSALS WILL NOT BE OPENED AND READ PUBLICLY

Dear Proposer:

The City of Berkeley is soliciting written proposals from qualified firms or individuals to perform traffic speed

surveys, volume counts, classification studies, and other traffic engineering data collection at various citywide

locations on an as-needed basis on June 16, 2026. As a Request for Proposal (RFP) this is not an invitation to bid

and although price is very important, other factors will be taken into consideration.

The project scope, content of proposal, and vendor selection process are summarized in the RFP (attached).

Proposals must be received no later than 2:00 pm, on Tuesday, June 16, 2026. Proposals are to be sent via

email with the “Specification No. 26-11789-C and ON-CALL TRAFFIC SURVEY CONSULTING

SERVICES” clearly indicated in the subject line of the email. Please submit one (1) PDF of the technical Proposal

with the filename saved as, “Proposal: Vendor Name - YY-#####, ON-CALL TRAFFIC SURVEY

CONSULTING SERVICES.” Corresponding pricing proposal shall be submitted as a separate document with the

filename saved as, “Pricing: Vendor Name - YY-#####, ON-CALL TRAFFIC SURVEY CONSULTING

SERVICES.”

Email Proposals to:

City of Berkeley

Finance Department/General Services Division

Solicitations@berkeleyca.gov

Proposals will not be accepted after the date and time stated above. Incomplete proposal or proposals that do not

conform to the requirements specified herein will not be considered. Issuance of the RFP does not obligate the City

to award a contract, nor is the City liable for any costs incurred by the proposer in the preparation and submittal of

proposals for the subject work. The City retains the right to award all or parts of this contract to several bidders, to

not select any bidders, and/or to re-solicit proposals. The act of submitting a proposal is a declaration that the

proposer has read the RFP and understands all the requirements and conditions.

For questions concerning the anticipated work, or scope of the project, please contact Areli Balderrama,

Associate Planner, via email at Abalderrama@berkeleyca.gov no later than June 1, 2026. Answers to questions

will not be provided by telephone or email. Answers to all questions or any addenda will be posted on the City of

Berkeley’s site at Bid & Proposal Opportunities | City of Berkeley (berkeleyca.gov). It is the vendor’s responsibility

to check this site. For general questions concerning the submittal process, contact purchasing at 510-981-7320.

We look forward to receiving and reviewing your proposal.

Sincerely,

Henry Oyekanmi

2180 Milvia Street, Berkeley, CA 94704 Tel: 510.981.7320 TDD: 510.981.6903

E-mail: purchasing@berkeleyca.org Website: cityofberkeley.info/finance/

City of Berkeley

On-Call Traffic Survey Consulting Service

Finance Director

Internal

Specification No. 26-11789-C

Page 2 of 32

Release Date 05/05/2026

2

City of Berkeley

On-Call Traffic Survey Consulting Service

Internal

Specification No. 26-11789-C

Page 3 of 32

Release Date 05/05/2026

I.

BACKGROUND/SUMMARY

The City of Berkeley regularly conducts traffic studies to support its goals and objectives. These studies are

initiated through the Capital Improvement Program (CIP) process and in response to community requests. In

addition, the City provides traffic data to partner agencies as needed.

Currently, the City does not have in-house data-collection capabilities; therefore, an on-call traffic data-

collection vendor is essential to deliver this critical service. Requests for traffic surveys are sporadic and vary

seasonally, depending on community inquiries and the phase of CIP projects. While the frequency of these

requests is unpredictable, they are largely driven by public requests and project needs.

II. SCOPE OF SERVICES

The City of Berkeley wishes to hire a consultant to perform traffic speed surveys, volume counts,

classification studies, and other traffic engineering data collection at various citywide locations on an as-

needed basis. The City desires a vendor with specialized experience in data collection and the ability to

provide a variety of solutions using innovative strategies. Under the direct supervision of the City’s Public

Works Transportation Division staff, the consultant will provide on-call traffic survey services to the City.

A. Project Term and Contract Amount: The on-call traffic survey consulting service would be for a three-

year period beginning from July 1st, 2026, and ending June 30th, 2029, with an option for two one-year

extensions. The contract is expected not to exceed approximately $80,000 per year (a total of $640,000 for

the three-year duration and five one-year extensions).

B. Typical Data Collection: Collect traffic data for locations throughout the City of Berkeley as requested, in a

timely manner, performing any or all of the following, according to a schedule to be approved by the

Transportation Division:

1. Perform 24-hour traffic volume counts on an hourly basis in each direction separately, categorized under

13 classifications (Motor Bikes, Cars & Trailers, 2 Axle Long, Buses, 2 Axle 6 Tire, 3 Axle Single, 4

Axle Single, < 5 Axle Double, 5 Axle Double, >6 Axle Double, <6 Axle Multiple, 6 Axle Multiple, >6

Axle Multiple) and also indicate vehicles not classified;

2. Perform 24-hour speed machine counts on an hourly basis in each direction separately, to be grouped

under the following mph groups: 1-10, 11-15, 16-20, 21-25, 26-30, 31-35, 36-40, and 41-999 mph;

3. Perform intersection turning movement counts (motor vehicles, bicycles and pedestrians);

4. Perform “before” and “after” studies in conjunction with rectangular rapid flashing systems

(RRFB)/flashing beacon systems/in-pavement crosswalk lighting systems, per guidelines in Exhibit-B,

attached and other projects at the direction of the City Traffic Engineer.

5. Complete engineering and traffic radar speed surveys in accordance with the California Vehicle Code

(CVC), Section 627 and in dry conditions, to allow legal use of radar for speed enforcement (except

accident data); and

6. Gather roadway segment speeds, observed by use of radar, laser or similar device as needed.

7. Perform other similar traffic counting services.

C. Traffic Counting Standards: Traffic counts shall be conducted in Berkeley as follows:

• 24-Hour Counts: Conduct for at least two full days (48 hours) on Tuesday, Wednesday, or Thursday in

both directions unless otherwise specified by the traffic engineer. Record each direction separately.

• Weekday Count: Conduct on Tuesday, Wednesday, or Thursday. Counts should not be conducted on

Monday or Friday unless otherwise specified by the traffic engineer.

RFP Revised Nov2022

City of Berkeley

On-Call Traffic Survey Consulting Service

Internal

Specification No. 26-11789-C

Page 4 of 32

Release Date 05/05/2026

• Weekend Count: Conduct on Saturday and/or Sunday. Saturday counts are preferred when the purpose

is to estimate weekend and recreational activity impacts.

• AM Peak Period Count: Eight consecutive 15-minute intervals for two-hour periods between 7:00 AM

to 9:00 AM unless otherwise specified by the traffic engineer.

• Midday Peak Period Count: Eight consecutive 15-minute intervals for two-hour period between 11:30

AM to 1:30 PM unless otherwise specified by the traffic engineer.

• PM Peak Period Count: Eight consecutive 15-minute intervals for two-hour periods between 4:00 PM

to 6:00 PM unless otherwise specified by the traffic engineer.

• Turning Movement Counts: A minimum of two-hour counts summarized for each turning movement

by 15-minute intervals (estimates based on extrapolation of a shorter counting period are not acceptable).

• Radar Speed Data Collection Survey: The roadway segment speeds will be observed and recorded by

using a radar device to fully satisfy the methodology described in Caltrans Traffic Manual/Manual of

Uniform Traffic Control Devices. Free flow speeds will be measured (at-least 100 observations per

direction) during off-peak hour on typical weekdays (Tuesday through Thursday) not including holidays

or the day before or after a holiday. Typical off-peak weekday hours are 9:00 AM to 11:30 AM, 1:30

PM to 3:30 PM, and 7:00 PM to 10 PM. Data should be provided per attached Exhibit-C “Speed Radar

Survey Sample Sheet” on page 33.

• Exclusion of Holidays, Vacation Period, and Special Events: Data collection must exclude holidays,

vacation periods, and special events, unless otherwise specified by the traffic engineer.

Vendor will avoid collecting data under any abnormal operating conditions until the road segment returns

to normal operating conditions. When data are intended to represent average or typical conditions,

vendor will not collect data during holidays or University vacations or during the first and last two weeks

of the academic semester. Vendor will also avoid data collection during major sports events, concerts,

or other major trip generators. Refer to the schedule for the City of Berkeley and the University

to determine specific dates to avoid.

Information on City holidays is available from City Clerk at (510) 981-6900. Event listing for the City

of Berkeley is available through the visitors’ bureau at (510) 549-7040. Event listings and holidays for

the university are available through University’s Campus Operator at (510) 642-6000.

D. Analysis of Data: The collected data shall be evaluated using the standard analysis method described in the

Caltrans Traffic Manual. Speed data will be studied to determine the average speed, 50th (median) percentile

speed, 85th percentile, 10-mph pace, tabular summation frequency of the speed observed, standard deviation,

cumulative speed distribution curve, date, time started, time ended, weather, direction, and road surface condition.

Traffic data will be summarized into 24-hour, AM peak hour, Midday peak hour and PM peak hour values.

E. Delivery of Data: All traffic data must be provided to the City in electronic forms as well as in hard copy. The

data must be in Adobe Acrobat and Microsoft Excel formats, which can be saved as a database file. The reported

data to the City shall be anonymized (no personally recognizable data) unless directed differently by the City

Traffic Engineer.

F. Documentation: All data and all reports using data must document the source of the data used and the dates,

days of the week, and times of the day of data collection. Any special data collected (e.g., holiday data, event

data) also must specify date, day of week, hours of day, and the nature of the event. Each sheet of data must

clearly show the date of the count and the period of the count, and the location of the count.

RFP Revised Nov2022

City of Berkeley

On-Call Traffic Survey Consulting Service

Internal

Specification No. 26-11789-C

Page 5 of 32

Release Date 05/05/2026

G. Lists of Locations and Response Times: The City will submit the data collection requests to the contractor as

individual locations or lists. The contractor is required to identify the guaranteed maximum number of workdays

within which the data will be presented to the City for five (5) or fewer locations per request, and for

each additional five (5) or fewer locations in the same request, on Exhibit A.

H. Project Locations: The project locations are in the city limits of the City of Berkeley at various locations

citywide. Confirm project collection locations in the field with the City Traffic Engineer prior to deployment.

III. SUBMISSION REQUIREMENTS

All proposals shall include the following information, organized as separate sections of the proposal. The proposal

should be concise and to the point.

1. Contractor Identification:

Provide the name of the firm, the firm's principal place of business (see section VII, F. – Local Vendor

Preference), the name and telephone number of the contact person and company tax identification number.

2. Client References: (3-5 References is usual)

Provide a minimum of five (5) client references. References should be California cities or other large public

sector entities. Provide the designated person's name, title, organization, address, telephone number, and the

project(s) that were completed under that client’s direction.

3. Price Proposal:

On Exhibit A, identify the unit cost for each type of data collection study listed, with costs for weekday and

weekend of studies per list submitted. It should be noted that the preparation of Excel spreadsheets, processing

of the collected data, travel time and expenses, roadway tolls, parking fee, printing, postage, supplies, computer

time, supervision, communications, and other out-of-pocket expenses are non- reimbursable items (consultant

needs to absorb these expenses in the unit cost of each type of data collection study listed in Exhibit-A).

The proposal shall include pricing for all services. Pricing shall be all inclusive unless indicated otherwise.

Pricing proposals shall be a separate document. The Proposal shall itemize all services, including hourly rates

for all professional, technical and support personnel, and all other charges related to completion of the work.

Evaluation of price proposals are subject to the local vendor business preference (see section VII.F.).

RFP Revised Nov2022

Commodity Codes

• NAICS 541330Engineering Services
• NAICS 541611Administrative Management and General Management Consulting Services
• NAICS 541618Other Management Consulting Services

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