Project Information

Bid Title

Marketing Services to Advance Global Thought Leadership

Issuing Agency

University of Texas at Dallas

Location

Texas

Published Date

Dec 7, 2025

Closing Date

Dec 19, 2025

Government Level

State & Local

Status

Closed

Ref. #

UTD20251120-TB

Original Source

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Project Description

Project: Marketing Services to Advance Global Thought Leadership

Ref. #: UTD20251120-TB

Type: RFP

Status:

Open

Open Date: Dec 5th 2025, 10:00 AM CST

Questions Due Date: Dec 12th 2025, 2:00 PM CST

Close Date: Dec 19th 2025, 2:00 PM CST

Project Description: UT Dallas is seeking a partnership with a full-service global integrated marketing agency to define how the Center for BrainHealth can expand its leadership position and reinforce the importance of rigorous scientific evidence to counter increasing levels of misinformation. This will include defining a robust thought leadership strategy that elevates the profile of BrainHealth to core global audience groups and positions us as an integral voice in defining the future of brain health, including executing initiatives for the following:
• Greater profile for BrainHealth Thought Leadership/Brand (executive thought leadership, conferences, scientific forums, etc.)
• Increased share of voice for the Center for BrainHealth in media and social media platforms
Contract Term: One (1) year with two optional one-year periods

Commodity Codes

• NAICS 541611Administrative Management and General Management Consulting Services
• NAICS 541613Marketing Consulting Services
• NAICS 541618Other Management Consulting Services
• NAICS 611430Professional and Management Development Training

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